Nooksack Group
Named after the Nooksack people and the Nooksack river. The Nooksack Group is a high value lumber remanufacturing business that operates out of two Northern Washington-based facilities. The company produces a variety of interior and exterior products.
Service
Branding, Corporate Materials, Signage
Client
Nooksack Group
Year
2020
![](https://static.wixstatic.com/media/11062b_ebf4b596cf0d44a297df02c03d90ce46f000.jpg/v1/fill/w_161,h_90,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/11062b_ebf4b596cf0d44a297df02c03d90ce46f000.jpg)
![Nooksack-Logo-Vertical-Reverse-Transpare](https://static.wixstatic.com/media/d9b314_9f72e254fb104ef88f1fe2acd059d93b~mv2.png/v1/fill/w_372,h_143,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Nooksack-Logo-Vertical-Reverse-Transpare.png)
Pixsoul Media designed a symbolic logo that pays homage to the Nooksack people and the Nooksack river. The logo style needed to be designed in a way that fit in with their other subsidiary companies which played into a symbolic and strong typographic layout.
The cool blues were chosen as a colour of positivity, quality, safety, sustainable and state-of-the-art facilities that house a diversified workforce of over 100 employees.
![Nooksack-Office.png](https://static.wixstatic.com/media/d9b314_f6432209eba142188e7ee6c473a9abfa~mv2.png/v1/fill/w_125,h_84,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d9b314_f6432209eba142188e7ee6c473a9abfa~mv2.png)
The Results
After launching the new brand and website, they:
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Have an online presence to complete their brand vision
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Gained international appeal
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Drive more leads to the sales team
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Show the professionalism and expertise that they have grown to be known for
![Nooksack-Logo.png](https://static.wixstatic.com/media/d9b314_a44dc27c58a74f618d937ca1240ea163~mv2.png/v1/fill/w_123,h_94,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/d9b314_a44dc27c58a74f618d937ca1240ea163~mv2.png)